AI Discovery Channels Adoption Reaches 47% in B2B Teams
August 24, 2026
Nearly half of B2B teams are currently testing AI discovery channels as part of their go-to-market strategies. Answer-engine optimization (AEO) has emerged as a primary investment area for capturing traffic from LLM responses.
HOW THIS AFFECTS YOU
●
builderYou may need to prioritize data structures that facilitate discovery by AI answer engines.
●
founderYou should consider shifting budget toward answer-engine optimization to maintain B2B visibility.