OpenAI launches Sponsored Agents and HubSpot, Shopify integrations
September 17, 2026
OpenAI is introducing advertising formats via Sponsored Agents within ChatGPT. New integrations with HubSpot and Shopify allow for direct commerce and CRM connections within the chat interface.
HOW THIS AFFECTS YOU
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builderYou can integrate Shopify and HubSpot workflows into the ChatGPT ecosystem.
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founderYou can now reach customers directly through sponsored agent placements.