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Google Expands Gemini and Search Access to Third-Party Apps

October 28, 2026

Google is launching a new developer platform that enables businesses to integrate their services directly into Gemini and Google Search experiences. This allows app data and services to be surfaced via AI-driven discovery and conversational interfaces.

HOW THIS AFFECTS YOU

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builderYou can now optimize your services to be discoverable and actionable through Google's AI ecosystem.

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founderThis presents a new growth channel by moving from traditional SEO to AI-driven service discovery.

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designerYou must design for headless interactions where your app's utility is surfaced through an AI interface.

read original ↗techcrunch.com

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