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Nintendo raises Switch 2 prices amid memory chip shortage

May 8, 2026
Nintendo raised Switch 2 pricing 11% to $499.99, directly attributing the increase to AI data center demand inflating DRAM and NAND costs. Projected unit sales drop to 16.5M in FY2027 from 19.86M prior year, signaling how AI infrastructure buildout is creating measurable downstream hardware cost pressure across consumer electronics.